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Ditching Recycling for Precycling: 100% PURE’s Revolution in Packaging You Need to Know About!

Posted on May 31, 2023 Written by: 100% PURE®

Life is full of second chances, and packaging materials are no exception. In a world where ‘Reduce, Reuse, Recycle’ is often chanted like a mantra, 100% PURE decided to walk an even greener path. That’s right, we’re taking a detour from recycling, into the land of precycling. Yes, precycling, the term that’s got environmentalists doing the cha-cha.

What is Precycling?

“What on earth is precycling?”, I hear you ask, skeptically eyebrow raised. Well, pull up a chair and let me introduce you to the packaging plot twist you didn’t see coming.

At its core, Precycling is all about intercepting and repurposing packaging materials before they have a chance to morph into waste. It’s like the fairy godmother of packaging solutions, bibbidi-bobbidi-boo-ing away potential waste and transforming it into something useful again. The best part? It’s much more cost-effective than recycling. Recycling, darling, is so last season.

Our precycling story begins with a wonderful partnership with McKernan Packaging Clearing House. They’re like the traffic control of the packaging world, ensuring all unused, surplus packaging materials find a loving home before they end up in the dreaded landfill. It’s a win-win situation really: they help companies cut down on corporate waste, and we get quality packaging materials at a discounted price. Now, isn’t that a beautiful marriage of convenience and sustainability?

But wait, there’s more! This is not just about giving unwanted packaging a makeover; it’s also about preserving our precious natural resources and decreasing our environmental footprint. The real beauty of precycling lies in its priceless value: the positive impact on our natural resources and reduction of waste materials. It’s like a green superhero swooping in to save the day from waste villainy.

The 100% PURE Way

Now, you might wonder, “Why is 100% PURE doing this?” Well, we’ve always been ardent crusaders for the planet. Our philosophy revolves around pure, unadulterated, nature-loving practices. It’s not just about providing you with the best natural, cruelty-free skincare products, but also about respecting the earth where those ingredients come from.

As firm believers in sustainable practices, we are constantly striving to create a world that’s kinder to its inhabitants and their environment. And, let’s face it, in an industry that’s notorious for its single-use plastic containers, precycling is like a breath of fresh air.

Through our sustainability efforts and philanthropic endeavours, we are constantly trying to create a difference, however small, to our planet. Some of the packages that you receive from us, filled with your favourite beauty goodies, is a testament to that commitment.

We currently use precycled packaging for our Strawberry Brightening Scrub, Mushroom Peptide Serum and Moisturizer, Coffee Bean Face Cream and much more!

With 100% PURE, it’s about more than just beauty and skincare – it’s about nurturing and preserving the earth for future generations. With precycling, we’re playing a small part in a larger narrative of environmental conservation. And you, by choosing us, are becoming part of this epic green revolution. So, next time you get a package from us, remember: it’s not just a package, it’s a statement, a commitment, a step towards a greener future.

So, here’s to precycling, the unsung hero of sustainable packaging. And here’s to you, for making the choice to support brands that care. Remember, recycling is great, but precycling? Now, that’s 100% PURE genius!